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User Interface / User Experience Design Principles

User interface design is way more than a design process, it is the products and intention of navigating the consumer on a journey. It has to be seamless, effective, and efficient. It considers every detail, from color schemes and typography to button placement and navigation flow, to ensure the design feels natural and engaging. Ultimately, great UI design enhances usability and creates a positive, memorable experience for users.

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ZenVibe is a company idea created by me. This idea is an immersive Virtual Reality (VR) experience that combines guided meditation, full-body awareness, and sensory feedback to promote mental and physical well-being. Using VR, motion sensors, and haptic feedback technology, it allows users to enter a calming, interactive world where they can engage in full-body meditative practices designed to enhance mindfulness, reduce stress, and improve physical relaxation. The game focuses on the synergy between mind and body, offering players a transformative, full-body meditation experience that goes beyond traditional sitting meditation, integrating movement, breath, and sensory stimuli. Above is a user interface design of the game before it begins, this is a sleek, minimal design that allows players to start their meditation experience as efficiently as possible.

User Data Analysis

The Company

Shopnomix is an innovative e-commerce platform focused on optimizing the economics of shopping, connecting users with the right products at the best prices for an enhanced shopping experience. By supporting over 40,000 merchants, Shopnomix generates billions in sales and operates globally, reaching customers across 160 countries.

My Role

In my role, I transformed advertiser-related metrics into insightful bar charts, highlighting correlations between revenue and client engagement, as well as examining click rates in relation to specific companies. These visualizations enabled the team to quickly identify areas needing improvement and understand why certain companies were receiving fewer clicks, providing actionable insights to optimize performance.

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